Serena D. Aisenman, Consumer Attorney in San Francisco, California

Serena concentrates on consumer and litigation. Each area below outlines the kind of case Serena handles, typical outcomes to expect, and how the intake process starts.

• Consumer

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• Litigation

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Serena's primary office is at 1 Unknown, San Francisco, CA, 94105. In-person meetings are by appointment; a phone intake usually comes first.

Working with a new consumer attorney should feel structured. Here's how the first two conversations with Serena usually go, from the moment you request a consult to the day representation begins.

Serena discusses fees during intake so the arrangement fits the matter. Contingency, hourly, and flat-fee options are all common in consumer practice — ask which fits.

• How much does it cost to hire Serena for a consumer case?

  Cost depends on the type of matter, the fee model (contingency, flat, hourly), and how contested the case becomes. Serena walks through the likely range during the consult so there are no surprises.

• Does Serena offer a free consultation?

  Serena charges for the initial consult; that fee is credited toward representation if you retain Serena's office. Some consumer attorneys offer free consults — check Serena's current terms during booking.

• How long do consumer cases in California typically take?

  Simple consumer matters can wrap in a few weeks; disputed cases can run 6–18 months from intake to resolution, longer if the matter goes to trial. Serena gives a realistic estimate for your facts at the consult — vague answers here are a red flag.

• Can Serena take my case if I'm outside San Francisco?

  Serena is licensed in California. Matters governed by California law are the natural fit. Out-of-state matters are handled case-by-case, sometimes with local co-counsel. Ask during intake — Serena will tell you if the case is a fit or refer you to someone closer to your court.

• What should I bring to my first meeting with Serena?

  Bring every document that touches the dispute: contracts, correspondence, police or medical reports, filed pleadings, invoices, photographs, insurance letters. Also bring a written timeline of what happened, in your own words. Serena will filter what matters — over-preparing at intake is always cheaper than needing a second meeting.

• Is Serena accepting new consumer clients right now?

  Serena's intake status shifts week to week. Submit the form; the office will confirm availability or refer the matter out.